| Gensler Trades UP
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Gensler Trades UP

3 Comments
  • Ed
    Posted at 04:54h, 12 December

    Hey Chris,

    Curious as to how many of these got the full additional lighting treatment, and how many are mostly natural with a few ’embellishments’?

    Do you adapt the way you shoot at all if a certain magazine (such as ID, which has it’s own look) is likely to publish the photographs?

    (Good, solid, tasteful Gensler design as always)

  • chris
    Posted at 07:05h, 12 December

    Hi Ed,

    The first and last images have very little supplemental lighting. The rest, though, all have a couple hour’s worth of lighting in them. I didn’t want to raise the overall light level of the space, as that wold have run counter to the mood of the design, but there were definitely areas where I thought the right lighting could enhance the richness of the materials. As typicall, I try to let the design intent direct the esthetics of the photography rather than editorial styles.

    Cheers,
    CB

  • Anonymous
    Posted at 11:02h, 12 December

    Well it’s beautiful work on your part, and tasteful use of people in the shots. Can I ask if these were all accomplished in a single day given the lengthy lighting procedures? I assume too that you’ve used some clever compositing to hide your own lights, unless you’re also a magician. It all looks so natural.